Save a Life 24 Campaign with Individuality Swimming

Over the past few months, Individuality Swimming been working with students from Bournemouth University on a project to access the number of young people who cannot swim in the BCP area and ascertain some of the reasons why they can’t swim.

The award-winning swim school are sharing their findings, and their new community focus project “Save a Life 24”

Through a comprehensive exploration, their research team, in conjunction with 21 different schools in the BCP area, identified key recommendations aimed at enhancing the effectiveness of swimming education.

Some of the highlighted recommendations are things that the team do very well at Individuality Swimming, for example offering small classes, which are key to learning, learning through fun enhances the swimmers understanding, also adapting to a variety of learning styles helps deliver great swimming lessons.

A pivotal revelation from their project was the alarming statistic that 41% of secondary school pupils lack the confidence in swimming 25 meters and would struggle to save themselves should they get into difficulty in the water! 41% is conservative estimate, the true figure could be much higher. This finding underscores the urgency to address this issue, and as a company, Individuality Swimming have set a bold goal for 2024 with their initiative, "Save a Life 24."

• The swim school plan to step up their school outreach program promoting Water Safety.
• Work closer with children’s groups, Schools, Cubs, Guides, Scouts etc to promote water safety.
• Forge closer ties with water charities like the RNLI and RLSS
• Set up coffee mornings/evening for people who have a fear of water and want to over that fear.
• Get as many people swimming as possible across all ages.

With “Save a Life 24” Individuality Swimming are asking for your help to get as many people swimming as possible by asking you to share this campaign with friends or family members who cannot swim. The swim school are providing those who cannot swim with a complimentary lesson, in the hope that they start their Learn to Swim journey!

Beyond the lifesaving aspect, they want to underscore the numerous benefits associated with swimming. They told us; “It is not merely a skill; it is a holistic experience that fosters social interactions, promotes fitness and health through a non-weight bearing activity, and contributes to mental well-being by providing time to decompress and releasing endorphins.”

Contact the team to book your complimentary session by sending them an email - www.individualityswimmingandfitness.co.uk/contact-us